Acer dishes out channel awards in Paris

Hardware vendor Acer dished out a number of awards to distributors and retailers at its recent partner awards event held in Paris on December 11th. Representatives from distributor Emitac and retailer Jacky’s went home happy after both companies bagged an award.

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By  Stuart Wilson Published  December 19, 2005

Hardware vendor Acer dished out a number of awards to distributors and retailers at its recent partner awards event held in Paris on December 11th. Representatives from distributor Emitac and retailer Jacky’s went home happy after both companies bagged an award. Jacky’s took home the award for power retailer of the year in the Middle East and Africa region for all product categories. The award was presented to Jacky Panjabi, managing director at the Jacky’s Group of companies at the glittering event. According to Jacky’s, the award signifies the retailer’s contribution and overall commitment to Acer’s product portfolio in terms of both branding and sales. Regional distribution powerhouse Emitac scooped the accolade for the best commercial distributor for 2005 in the entire Europe, Middle East and Africa theatre. The award came in recognition of Emitac’s outstanding sales performance in the four months since it picked up Acer distribution rights in the region. Acer’s channel programme in the Middle East has also received the seal of approval from the region’s reseller community. In a recent www.itp.net quick poll, asking which A-brand PC vendors had improved its Middle East channel model the most during 2005, Acer took top spot grabbing an impressive 28.3% of the votes cast. In total some 570 respondents took part in the poll. With Acer operating a relatively open distribution model in the region and working with multiple partners, the need to manage and monitor competition within the channel and ensure that all partners can maintain a reasonable margin will remain a top priority for 2006.

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