Maximizer expands to Kuwait

CRM specialist Maximizer software has boosted its channel by adding a Kuwaiti partner, Kadhema Scientific Consultancy and Services.

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By  Andy Tillett Published  December 14, 2005

CRM specialist Maximizer software has boosted its channel by adding a Kuwaiti partner, Kadhema Scientific Consultancy and Services. Kadhema been a high-level solutions provider for six years, but has only installed CRM systems by Maximizer for five months. “We are now an official channel partner for Maximizer. This gives us more support from them with the projects we take on. They have sent us an engineer to support with technical implementations, which helps to give a lot of confidence to the client,” said Hussain Noman, CEO at Kadhema scientific consultancy and services. “We are trying for Maximizer gold partnership, but I think this will take a few more months. We are confident we will be able to achieve this status. CRM is widely misunderstood and we want to provide the right solutions to help companies gain more value from their sales. We are targeting all vertical sectors from factories to contracting and trading companies,” continued Noman. Maximizer has a sales and marketing office based in Dubai, but all of its solutions are implemented through partners in the region. Kadhema is the only authorised partner for Kuwait, but Maximizer has five others in the region: Gnet, Simitix and Solutions Middle East based in Dubai and also covering the Bahrain and Qatar markets, Software Solution Services serving Oman and Simitix Lebanon covering its home country. “Maximizer’s commitment to providing customers with a solution that can be adapted to meet individual business requirements, means flexibility and technological excellence are the cornerstones of all our CRM solutions. Kadhema has demonstrated customer service excellence and meets our high standards in project management, systems analysis, business systems analysis and software integration,” said Marcus Potts, managing director at Maximizer software EMEA. Kadhema also carries two other vendors, Softlinx and Tech Excel, both American companies.

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