Jaddo jumps to Source IT

Retail distributor Source IT has named Majdi Jaddo as business development manager for its operation in the Kingdom of Saudi Arabia. Jaddo moves to Source IT after a five-year stint in the Kingdom with IT retailer CompuMe.

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By  Stuart Wilson Published  December 12, 2005

Retail distributor Source IT has named Majdi Jaddo as business development manager for its operation in the Kingdom of Saudi Arabia. Jaddo moves to Source IT after a five-year stint in the Kingdom with IT retailer CompuMe. “Jaddo’s extensive experience in retail sales will enhance our customer pre and post-sales service, ensuring that the needs of the consumer are met to the best of our ability,” said Ahmed Al Azzawi, director at Source IT. In his new position, Jaddo will drive Source IT’s business efforts in the Kingdom, with a number of responsibilities including increasing customer awareness and developing links with Saudi partners to drive sales of Source IT’s product portfolio. Source IT recently completed a Windows Mobile tour, teaming up with Saudi power retailer Jarir Bookstore, to show consumers technological advances in mobile device technology. The tour took in Riyadh, Jeddah and Khobar. “Through our pioneering drive to offer imaginative consumer offers, and by retaining extremely close ties with our distribution channels, Source IT has been able to grow in excess of the standard market rate,” commented Jaddo. Source IT claims that the appointment of Jaddo underlines the distributor’s commitment to expand and strengthen its headcount across the region. Source IT also reckons that it will achieve significant year-on-year sales growth in Saudi Arabia. “In his first month, Jaddo proved instrumental in the successful execution of our Jarir Bookstore Windows Mobile road show,” added Al Azzawi. “This was the latest in a string of exciting distributor-retailer drives from Source IT for the Kingdom, with more to come in the near future.”

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