Hyundai touts mobile line-up

Hyundai joins the mobile phone race in the Middle East with a range of new models.

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By  Jason Saundalkar Published  September 26, 2005

South Korean high-tech machinery and systems giant Hyundai is using Gitex 2005 to promote its new line of mobile products. Carried by the aptly named Hyundai Mobile division, which was created only last year, the firm will be showcasing its full GSM and CDMA ranges, as well as the plethora of accessories its developed to go with the mobile telephones. "We will demonstrate to visitors of the show an extensive rage of mobile phones and products that will integrate Hyundai Mobile into everyday life, based largely on expertise gained from Hyundai Corporation long history in the region" says Hyundai Mobile's Sally Asha. "Our products combine the simplicity of use, affordability, latest technology and cover all the segments of users," she adds. Hyundai Mobile recently established its head office in Dubai, which is located at Dubai Internet City. The South Korean giant is also talking about service, and why it is better at providing it than many of its competitors. The firm is also sharing its thoughts on the growth of the Middle East's information technology sector and how it plans to not only tap into it but also help drive it. "Gitex is the region's most important IT event and it really contributes to the business success of the region, since MENA is one of the fastest growing markets with a lot of raw opportunities to grab," says Asha.

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