Altitude looks for GCC growth

Altitude Software is running daily seminars at Gitex as it looks to highlight its Altitude uCI 7 W’05 Feature Pack for Unified Customer Interaction (uCI).

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By  Gitex Times Staff Published  September 25, 2005

Altitude Software is running daily seminars at Gitex this week as it looks to highlight its latest contact centre solution, Altitude uCI 7 W’05 Feature Pack for Unified Customer Interaction (uCI). The Altitude uCI solution is a customer interaction management (CIM) system with full combined support for voice (inbound and outbound), IVR, email, web collaboration and chat. The latest release adds web call and outbound IVR tools, while additional functions include agent scripting tools, online chat, and enhanced collaboration. “The Altitude uCI 7 W’05 Feature Pack stresses our commitment to match customers requests, with a set of features that enable contact centres to improve their results by leveraging their IT staff, virtualising their infrastructure and reducing their capital investments,” says Riadh Boukhris, vice president for Altitude Software Vice in the Middle East and Africa. Altitude Software, which operates from its regional base at DIC, is particularly keen to meet Gitex delegates from Saudi Arabia, the UAE and Bahrain, which have been its fastest growing markets in the Middle East and Africa over the past 12 months. With its partners, which include ESH, GBM, Solutions Middle East, Libatel, CT Soft, Infocall, HP and Newtek, the software firm has seen growth rates go up to a record 35%. At today’s show, the Altitude team will be attempting to drive this growth by targeting several key market segments. “The contact centre software market is one of the fastest-growing sectors in the Middle East’s IT industry. Although the local market is still behind Northern America, early adopters in the GCC are already realising the true value of contact centres in terms of revenue generation, cost savings and enhanced efficiency. We are targeting regional financial institutions and government departments, in addition to the private sector in all of the GCC countries,” says Joseph Durate, regional marketing manager at Altitude Software. “We are planning to double our market share to reach around 50%, mainly from Saudi Arabia, Bahrain and the UAE. We are expecting the fastest increase in the coming 12 months,” he adds.

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