Microsoft confirms Gulf consolidation plans

Software giant Microsoft has confirmed its intention to merge its North Gulf and South Gulf subsidiaries into a single operating unit. The combined entity will be headquartered in Dubai.

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By  Stuart Wilson Published  August 30, 2005

Software giant Microsoft has confirmed its intention to merge its North Gulf and South Gulf subsidiaries into a single operating unit. The combined entity will be headquartered in Dubai. Ali Faramawy, VP at Microsoft EMEA, commented: “The best time to make a change is when things are going well, this allows you to look at the future, assess your alternatives and strategies without pressure or panic. These two subsidiaries had phenomenal results in the last few years, so this change is driven primarily by the potential opportunities that the synergies between the Gulf countries bring to us.” “Grouping these two regions allows Microsoft to create a much stronger Gulf operation, enabling us to make more specialized resources and expertise available to our customers and partners while also retaining the breadth of our presence in the region. Microsoft already has the largest local direct presence of any major IT multinational in the Middle East, and now we are looking to strengthen that presence even further,” he added. As part of the restructuring plan, Abdullatif Al Mulla, general manager at Microsoft South Gulf becomes general manager, strategic business development for Gulf and Pakistan. Samer Abu-Ltaif, general manager at Microsoft North Gulf has been promoted to regional director of the enterprise and partner group for Microsoft Middle East and Africa. Charbel Fakhoury, currently general manager of Microsoft Eastern Mediterranean becomes the general manager at Microsoft Gulf. “I am very excited and confident that Abdullatif, Charbel and Samer will bring great value to our customers and partners in the region with their new expanded roles,” Faramawy concluded. Microsoft will retain its existing network of Microsoft offices in all the Gulf countries and will move to appoint a new general manager for its East Mediterranean unit and a new country manager for its Kuwait operation. Microsoft claims that the move will enable it to strengthen customer and partner services in key markets by increasing focus and allowing it to dedicate more specialised resources to the Arabian Gulf.

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