One less coffee, one less worry

“Few SMBs realise that IT security costs the same as a daily coffee.” That's according to HP EMEA’s business protection and mobility boss, Jan Iversen.

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By  Matthew Wade Published  August 16, 2005

“Few SMBs realise that IT security costs the same as a daily coffee.” That's according to HP EMEA’s business protection and mobility boss, Jan Iversen. “Many SMBs in the Middle East think that IT business protection is too complex, too expensive or too time consuming and it will never happen to them,” Iversen explained at the launch of HP’s new Business Protection portfolio. The recent power outage in Dubai however, he claims, was a real wake-up call to many businesses about how vulnerable their IT systems are. “It is the role of the IT industry to reach out to the market and get that message across,” Iversen added, “while providing relevant products and advice that solve the problems.” According to HP, few regional businesses recognise the commercial risks of losing company information or customer data from security threats or business-critical events. This relates, rather worringly, to Gartner Research’s separate assertion that 50% of all SMBs will go out of business within three years if they can’t retrieve their data in 24 hours after a crisis. In launching its Business Protection portfolio, HP recently held a roundtable debate among media and representatives from Microsoft and Symantec. Symantec ME’s regional director, Kevin Issac, estimated that SMBs are spending only half of what they should on business protection for their IT systems. “Accurate information and data is the currency, the lifeblood, of SMBs,” he explained. “These businesses should ask themselves what price they put on their information.” “The session,” added HP ME’s SMB manager, Hamid Hassan, “highlighted the need for the IT industry to work closely with SMBs, the media and Government to set the agenda for tackling security issues with workable solutions.” More information about HP Middle East’s new portfolio of data protection, security protection and business-critical availability products is available from www.hp.com/eur/businessprotection.

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