Western Digital ramps up internal drive support

Western Digital (WD) has extended its internal hard disk warranties to bring them in line with industry-wide standards.

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By  Matthew Wade Published  July 28, 2005

Western Digital (WD) has extended its internal hard disk warranties to bring them in line with industry-wide standards. Buyers of WD’s internal enterprise drives now get five years of standard sliding scale support, while users of its internal desktop and notebook models get three. WD’s enterprise and desktop/notebook internal drives were previously offered with three-year and one-year warranties respectively. Except that is for the firm’s 10,000rpm Raptor enterprise model, which came with (and still includes) a five-year warranty. These changes follow a recent WD survey of thousands of its customers. Through this the firm discovered that whilst internal drive buyers overwhelmingly rate reliability as the most important feature, warranty support is also high on their priority lists. WD’s decision to extend its internal drive warranties brings its support policy into line with industry standards. "This decision reflects WD's sensitivity to the requirements and interests of its customers in the Middle East," said Hafeez Khawaja, WD senior regional director, Middle East, Africa and South Asia. WD’s new longer warranty policies apply to all WD internal hard disks sold through the firm’s authorised distributors across the Middle East, Africa and Pakistan. On the consumer side, WD’s consumer-aimed external hard disks are offered with one-year warranties. Asked by Windows Middle East whether WD had any plans to extend the warranties offered with such branded products, Khawaja explained that because these products were sold primarily through retail stores, their one-year warranties are in line with standard consumer electronics and retail IT warranties. As such, no warranty improvements for these products are currently on the agenda.

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