EDC and Etisalat ink deal

The printing and distribution of Etisalat customer invoices will be outsourced to Electronic Data Centre (EDC), a division of Emirates Post.

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By  Angela Prasad Published  July 28, 2005

The printing and distribution of Etisalat customer invoices will be outsourced to Electronic Data Centre (EDC), a division of Emirates Post. Etisalat says the move reflects its efforts to bring convenience to customers and allow the company to focus on its core business activities. The new invoices will be redesigned and will be available to customers in either Arabic or English. Customer invoicing has been one of the most active sections for customer interaction. Since an invoice is an assured contact with a customer each month, Etisalat has ensured that this is a seamless and efficient process. In line with international best practices, Etisalat had earlier separated its customers for each service into different bill cycles. This ensures efficiency by only having to deal with a percentage of customers at each cycle. In the past, Etisalat has also welcomed delegations from regional telecom operators who wanted to study the efficient and effective methods employed in Etisalat’s billing system “We are confident this move will go a long way in adding value for our customers. Within a few bill cycles, we will make arrangements for all invoices from Etisalat to appear on the same bill. Although our existing system of printing customer invoices in-house was flawless, we expect that this move will free the Corporation’s time and effort to concentrate more on our core business activities,” says Ali Al Sharhan, executive vice president of IT at Etisalat. “This move represents a significant win for EDC. We will be managing a huge volume of statements and advices for millions of Etisalat’s customers. We will receive the data electronically, print it in a secure environment and dispatch it to Etisalat customers through our nationwide network of PO Boxes”, says Abdullah Al Ashram, CEO of EDC. Until now, Etisalat relied on advanced internal printing operations for its customer invoices and customers would receive separate bills for each account they held with Etisalat. Under the new arrangement with EDC, customers will soon receive one common invoice for all their accounts with Etisalat.

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