Out of credit? Ask a friend

The next time you run out of mobile credit, ask your friend to lend some. That’s exactly what Wataniya - Kuwait’s mobile services company - allows you to do with its new W-Charger Service.

  • E-Mail
By  Chris Fernando Published  May 17, 2005

The next time you run out of mobile credit, ask your friend to lend some. That’s exactly what Wataniya - Kuwait’s mobile services company - allows you to do with its new W-Charger Service. W-Charger works by allowing credits to be transferred from one mobile to another through an SMS-based transaction. This way the user need not search for a new scratch card. Wataniya has also gone one step further by appointing a reseller channel of ‘super resellers’ who buy credits from the company in bulk and can then resell these to companies and even individuals who want to become ‘W-Chargers’. Imagine you’re travelling in a taxi and are stuck in a traffic jam without mobile credit. With W-Charger service, even the taxi driver could top-up your mobile credit by transferring credits from his own mobile phone. You can also be a ‘community charger’, by providing top-up services to friends, colleagues and family whenever need arises. “Customers have told us they want easier, more convenient top-ups and so W-Charger is about supporting that need. Together with Wataniya’s unrivalled retail distribution channels for scratch cards, W-Charger means a whole new level of convenience,” said Timo Everi, director of sales and marketing at Wataniya. “This announcement is the first in a tranche of new initiatives designed to make using a mobile easier, smarter, more affordable and more empowering for everyone. Customers just have to look out for the W-Charger logo wherever they go, or to know someone who is an official ‘W-Charger’ and then they can top up by as much as they like, whenever they like.” The W-Charger service is now publicly available, with a number of W-Charger resellers already in action.

Add a Comment

Your display name This field is mandatory

Your e-mail address This field is mandatory (Your e-mail address won't be published)

Security code