Middle East IP telephony roadshow gets under way

Visiting five locations in Saudi Arabia, the UAE and Qatar, Nortel and regional partners highlight importance of IP telephony solutions for businesses in the region.

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By  Sarah Gain Published  May 16, 2005

Nortel Networks Middle East has kicked off a region-wide roadshow that highlights the importance of IP telephony and the significant business impact that these solutions and technologies will have on SMB and enterprise organisations in the Middle East. Having already visited Jeddah, the half-day event will go on to visit Riyadh, Khobar, Dubai and Doha. The seminars will be open to IT and telecom managers who want to learn more about converged solutions that can help their organisations control costs and drastically change the way their workforces communicates without disrupting everyday business activities. Unveiling its latest converged IP products and solutions, Nortel will also demonstrate new live applications and share case studies on how organisations are already benefiting from IP telephony today. IP telephony is making some serious claims in the market in regards to the benefits it can provide to organisations, such as lower business costs, increased employee productivity, improved customer service and greater profitability. “The IP Telephony roadshow will give us to opportunity to share our experiences in transforming enterprise communications and offer a compelling case on why businesses should be considering IT telephony as a way of moving forwards,” says Ramin Attari, the vice president in the Middle East, of Nortel Networks. Nortel will kick off each event with an introductory session focusing on the virtual enterprise and a session giving details on its converged IP telephony solutions. Business partners, BTC in Saudi Arabia and Datapulse in the UAE and Qatar, will present a session on Nortel developer partner solutions in their respective countries, followed by a session focusing on the requirements for converged networks. Nortel is also set to unveil a new SMB solution, the BCM50, a revolutionary IP Telephony system for SMB organisations and branch offices in the region. By converging multiple voice and data networks into one, Nortel’s IP solutions can position enterprises to lower deployment and operating costs by as much as 50%, while simplifying administration and management of sophisticated networks, according to Attari. “Converged networks offer enterprises the ability to deploy a fully-functional communications infrastructure that is less expensive to deploy, operate and maintain, and lays the groundwork for next generation applications,” he says.

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