Oman tees up

The Crowne Plaza Resort Salalah, Oman, has added a 9-hole, par 3 garden golf course to its grounds in a bid to cash in on the Middle East’s high yielding golf tourism sector.

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By  Robbie Greenfield Published  May 17, 2005

The Crowne Plaza Resort Salalah, Oman, has added a 9-hole, par 3 garden golf course to its grounds in a bid to cash in on the Middle East’s high yielding golf tourism sector. The resort is hoping to take advantage of the millions of dollars that are spent each year on golf travel. North Americans currently spend an estimated US $24 billion a year on golf travel, while Europeans spend US $3 billion; both are major markets that Oman is working hard to attract. “Oman is a beautiful country and Salalah is one of the most tranquil, relaxing and lush parts of the world. Combining the natural beauty of the place, with the added bonus of being able to play golf, we expect to experience a significant increase in interest being shown by international travellers,” says Edward Chaaya, general manager, Crowne Plaza Resort Salalah. The golf tourism market is seen to be extremely lucrative because it produces long-staying, high-spending traveller. Touted by the hotel as the next big thing in the region’s golf tourism market, Salalah offers high-class accommodation, restaurants, conference centres and service, claims Chaaya. “These factors come together to create a fantastic opportunity to marry our tourism and golf strengths and become a leader in golf tourism,” he adds.

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