Taj Hotels announces Palm Jumeirah resort

Taj Hotels, Resorts and Palaces is to develop and manage a resort on the Palm Jumeirah.

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By  Sarah Campbell Published  May 3, 2005

Taj Hotels, Resorts and Palaces is to develop and manage a resort on the Palm Jumeirah. The Indian hotel chain has extended its presence in the Middle East by entering into a strategic tie-up with ETA Star Property Developers LLC to develop and manage the Taj Exotica Resort & Spa, a luxury resort on the Palm Island Jumeirah crescent in Dubai. Scheduled to open in 2007, the Taj Exotica Resort & Spa, Dubai will be targeted at both leisure and business travellers. From its location on The Palm, the resort will offer part views of the ocean, Burj Al Arab and the Dubai skyline. The resort will commence operations with 220 rooms, including deluxe guestrooms and suites. “This is part of The Indian Hotels Company Limited’s strategy of expanding into the key gateway cities of the world,” says Raymond Bickson, managing director, The Indian Hotels Company Limited, owning company of Taj Group. “Dubai today is fast emerging as a leisure destination in addition to being the commercial hub of the region. A second hotel in Dubai is proof of the vast potential that it holds. This new luxury resort will clearly reinforce Taj’s dominance of the region.” Taj Hotels Resorts and Palaces’ current portfolio in the Middle East includes the Taj Palace Hotel in Dubai, Taj Sheba Hotel, Sanaa in Yemen and the Sohar Beach Hotel in Oman. Meanwhile, the Taj Palace Dubai has introduced videoconferencing facilities and upgraded room inventory for its executive Taj Club in a move to attract more corporate travellers. As part of its ‘travel-less meeting’ concept, the hotel claims to have gained a large amount of videoconferencing business from top corporate clientele. “We have been rated highly by our clients based on savings made from travel, time consumption and, of course, the expense that comes along with conducting meetings at different locations. The hotel’s video conferencing facility allows remote meetings between parties easily via video and telephone connection,” says Sanjeev Tandon, director of sales & marketing, Taj Palace Dubai. The Taj Platinum room, where videoconference meetings are usually held, can seat up to 22, and the hotel believes, given the growth of high technology pathways when conducting business meetings, that the centre has given it a vital competitive edge. In tandem with improved business facilities, the hotel has both extended and upgraded its Taj Club, targeted at corporate travellers and now totaling 34 rooms with another floor added. The Taj Club offers a range of extra services, including complimentary limousine transfer, express check-in, breakfast in the Taj Club lounge, internet and a later 4pm checkout.

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