Grand Hyatt to host ATM for the second year

The Grand Hyatt Dubai has been named as the host hotel for Arabian Travel Market (ATM) for the second time in the show’s 12-year history.

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By  Sarah Campbell Published  March 3, 2005

The Grand Hyatt Dubai has been named as the host hotel for Arabian Travel Market (ATM) for the second time in the show’s 12-year history. The 674-room Grand Hyatt Dubai will host 70 regional and international travel industry buyers, including contractors from the meetings, incentive, conventions and exhibitions (MICE) sector. Originally, the Al Murooj Rotana Hotel & Suites had been chosen to accommodate the 70 buyers. However, a delay in construction on the 253-room property, located off Sheikh Zayed Road, left show organisers Reed Travel Exhibitions (RTE) looking for an alternative accommodation provider. “Rotana informed us at the end of last year that they would not be ready and therefore would not be able to provide rooms as planned,” Vicky Crane, marketing manager, overseas events, Reed Travel Exhibitions, told Hotelier Middle East. “As a key hotel for the meetings and incentive market and with a large part of the hosted programme heavily featured with buyers from this industry, there was no doubt that the Grand Hyatt was the right decision. Its wonderfully central location is another great benefit. “It is true that ATM does usually offer this to a newly opened hotel in Dubai to showcase such properties to buyers from the MICE market, and with the extensive construction taking place in Dubai we had anticipated approaching a new property opening early this year. Unfortunately none are at this stage at present,” Crane adds. The ATM hosted buyer programme allows exhibitors to meet the industry contractors in one-to-one appointment sessions. The programme enables the host hotel to showcase facilities and meet with travel buyers. “This is an important opportunity for Grand Hyatt Dubai as it provides us with a sterling opportunity to showcase our extensive meeting and leisure facilities to an important audience of industry influencers,” says Peter Fulton, regional director and general manager, Grand Hyatt Dubai. “The region, and Dubai in particular, is becoming increasingly recognised on the international meetings and travel circuit as offering some top-class venues and destinations and hosting top international buyers will enable us to stay ahead of the competition,” he adds. The hosted buyers will this year be welcomed to the largest ATM ever with exhibition floor space being increased by 4,000m² to 14,200m². To-date, 207 exhibitors have confirmed their participation represented by 48 countries.

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