Samin Group opts for Linux

Oracle Middle East has announced that Samim Group, a Dubai trading group of companies, has selected Linux as the deployment platform for Oracle E-Business Suite, which will centralise and streamline the company’s financial systems and distribution activities.

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By  Maddy Reddy Published  May 31, 2004

Oracle Middle East has announced that Samim Group, a Dubai trading group of companies, has selected Linux as the deployment platform for Oracle E-Business Suite, which will centralise and streamline the company’s financial systems and distribution activities. The automation initiative will cover the group's purchasing; order management; inventory; finance; manufacturing, and human resource departments creating cross-functional synergies and greater financial visibility across its different lines of business. Samim Group is a general trading company, founded in 1984 with its head-office located in Dubai, United Arab Emirates. The company is one of the largest table-top glassware player in the region. Samin intends to automate its external and internal systems, increasing employee productivity and overall cost control. The company is also deploying Oracle Collaboration Suite on Linux to enhance collaboration between its employees, suppliers, partners and customers via Oracle Collaboration Suite's email, file management and calendaring capabilities. Oracle’s push for the open source operating system began in 1999 with the first commercial database on Linux. The vendor has ported all its major applications on to Linux. Samim Group has also selected Oracle Collaboration Suite to create an integrated messaging and collaboration infrastructure to provide email, voicemail, fax, calendaring, file-sharing, wireless access, calendar and time management, voicemail and fax services enabling the company’s sales force to communicate with different offices and the production facility. The Oracle environment will run on the Linux platform, which Samim Group opted for based on its associated lower total cost of ownership (TCO), improved reliability and security. “Our organisation required a comprehensive system to help us streamline and integrate the different processes within the group, from order fulfilment to accounting and internal communications. We believe that greater visibility and control will reduce our costs and enable us to increase our level of customer service, which in turn makes Samim Group a more viable and competitive organisation,” says Reza Alavi, head of strategic planning, Samim Group. “From a technology perspective, running the Oracle applications on Linux creates a cost-effective, reliable environment with scalability to expand as our business grows. From a business standpoint, we selected Oracle based on the seamless integration of its solutions, as well as Oracle’s regional office’s direct commitment and superior level of support to Samim Group,” adds Alavi. To improve customer delivery times and general service levels, the new business suite will enables Samim Group to link supply and demand processes; provide its customers with accurate, timely order promises. The business intelligence modules will enable the trading group to better understand customer trends and buying patterns to create more tailored products and services for its target markets. “Trading to serve a diversity of industries across the UAE means that Al Samim Group requires both a highly streamlined and automated environment to ensure that its products are of the highest quality, as well as the logistics and customer care facilities to satisfy such a wide base of customers,” says Husam Dajani, Oracle’s vice president for the Middle East & Africa.

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