Exact's regional expansion spree

The US$246 million Exact Software, an ERP vendor has unveiled plans to expand its regional presence by opening six new offices across the Middle East in 2004 and 2005.

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By  Maddy Reddy Published  May 2, 2004

The US$246 million Exact Software, an ERP vendor has unveiled plans to expand its regional presence by opening six new offices across the Middle East in 2004 and 2005. Exact’s new Saudi Arabia, Kuwait and Qatar offices will open in the summer and autumn of 2004 with offices in Oman, the Levant and Egypt following in 2005. The company's regional headquarters are based in Dubai Internet City (DIC) in the UAE. “Dubai has established itself as the Middle East’s regional IT hub and was clearly the best place to establish our regional headquarters. Our Pan-Arab network of in-country offices will enable us to provide deeper levels of support than any of our competitors, and contribute to our ongoing growth in the Middle East,” says Nizar Badwan, general manager, Exact Software Middle East. The Dutch company, which provides software for accounting, human resource management (HRM), customer relationship management (CRM), e-business and ERP said the new offices will also add to the company’s existing 60 subsidiaries and 20 distributors in over 60 countries. For regional expansion, the 20-year old company said it was adopting the ‘parenting approach’ through which Exact becomes the preferred supplier for the small- to medium-sized subsidiaries and affiliates of large enterprises, and by extension comes to work with the world’s leading enterprises. “Today nearly every globally recognized company has a presence in the Middle East. Companies that are implementing an ERP solution for the first time feel far more confident when they know they can rely on local support from people who understand their industries,” adds Badwan. The ERP vendor has recently signed up Edutech and Streetscape as their local customers.

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