Canon launches “most powerful digital camera in world”

Canon has unveiled its new EOS-1D Mark II camera, which it claims is the most powerful digital-SLR camera in the world.

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By  Matthew Wade Published  April 27, 2004

Canon has unveiled its new EOS-1D Mark II camera, which it claims is the most powerful digital-SLR model in the world. The EOS-1D Mark II has a quoted frame rate of 8.5 per second and a resolution of 8.3 Megapixles, placing it squarely at the profesionnal end of the digital camera market. The EOS-1D Mark II is Canon’s third-generation digital-SLR product and is powered by the firm’s own DiGiC II processor, which it claims is four times faster than its predecessor. "With the launch of the Canon EOS-1D Mark II we will further strengthen our worldwide market share, which stands at 80% in digital-SLR cameras," said Gordon Jones, president of Canon Middle East. According to Jones, Middle East sales of digital-SLR cameras grew by 372% last year, compared to 2002. This follows the firm's recent announcement that its double-digit sales growth in Qatar was thanks partly to an increase in demand for photo video products such as its digital cameras. The firm's new high-end SLR is now, according to Canon, suitable for fashion, nature and event photography. In addition to Canon’s upgraded DIGIC processor, the EOS-1D Mark II features an all-new buffer system, which Canon says allows it to shoot and process over 69 Megapixels of data per second. It also features a quick start-up time of half a second for almost instant shooting.

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