IBM targets automotive and electronics verticals

IBM has released new supply chain management software to the Middle East that is specifically aimed at the automotive and electronics industries.

  • E-Mail
By  Patrick Phelvin Published  April 4, 2004

IBM has released new supply chain management software to the Middle East that is specifically aimed at the automotive and electronics industries. Part of Big Blue’s vertical strategy for its software business in the region, the new middleware solutions can help electronics customers manage complex supply chains, support regulatory compliance efforts and bring new products to market as quickly as possible. IBM also claims automotive customers can use the solutions to reduce costs associated with supply chain efficiencies, strengthen communication with customers and suppliers and improve product quality. In addition to software and services from IBM, the solutions will be complemented by industry-specific applications from IBM’s global network of independent software vendors (ISVs). “IBM’s shift towards industry-tailored solutions help organisations bridge the gap between business and IT needs,” says Bashar Kilani, Manager of IBM Software Business, Middle East, Egypt and Pakistan. “With these new offerings, Middle East organisations in the electronics and automotive industries can use IBM’s portal and select collaborative solutions to provide customers, suppliers and employees with a personalized interface to access a variety of information over the Internet and use a system that is scalable to meet the increasing expansion of their ever-changing portal systems,” he adds.

Add a Comment

Your display name This field is mandatory

Your e-mail address This field is mandatory (Your e-mail address won't be published)

Security code