LCD TVs to come into their own this year

Vendors are targeting this year as the break-through year for LCD TV in the region, with improvements in the technology making them more suitable for graphics-intensive usage such as gaming.

  • E-Mail
By  Peter Branton Published  January 17, 2004

Vendors are targeting this year as the break-through year for LCD TV in the region, with improvements in the technology making them more suitable for graphics-intensive usage such as gaming. One area that has held back LCD adoption has been comparatively poor pixel response rates, with ‘ghost’ images forming as pixels stay illuminated after they have been turned off. According to Ian Gobey, sales and marketing manager, Viewsonic Northern Europe and Middle East, new technologies are addressing this problem. “Currently LCDs are not comparable to CRT or plasma in some areas,” he said, mainly response time he explained. “Developments continue to increase LCD response time.” These technologies include impulse driving, where a higher initial voltage charge across the LC cell ‘kickstarts’ the transition from one state to another, and backlight shuttering, in which the backlight is momentarily blanked to reduce the visibility of response time lag. Hoping to take advantage of the trend, LG Electronics has just launched two new LCD projection TVs in the region, a 52-inch and 60-model, both of which feature picture-in-picture, PC-in and slim screen design. “The digital home theatre market has been steadily growing for a number of years, but LG believes that 2004 will be a year of widespread adoption,” said S S Lee, digital display product manager for LG Electronics Gulf FZE. “The availability of a wider range of large screen technology has generated lower pricing fuelling demand.”

Add a Comment

Your display name This field is mandatory

Your e-mail address This field is mandatory (Your e-mail address won't be published)

Security code