EMC to host telco storage summit

EMC is looking to capitalise on the need for storage solutions in the ever-expanding communications sector with its sponsorship of a specialised forum in February for Middle East telco decision makers.

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By  Paul Barthram Published  January 17, 2004

Dubai will play host to the Middle East’s most influential decision-makers from the telecommunications industry at a two-day event in February to discuss the need for storage systems, software, networks and services. The event is being held in conjunction with global storage and service provider EMC. To be held at the Burj Al Arab on February 18-19, leading telecom decision makers from the GCC, Levant and North Africa are set to converge at the summit to discuss the latest developments in information protection and management technology developed especially for the telecommunications sector. “The telecommunications industry in the Middle East and North Africa has grown steadily for the past few years based on country-wide upgrading of infrastructure, an increase in demand for GSM services and a rising need for Internet connections,” explains Mohammed Amin, general manager, EMC Middle East. “In line with this market growth, the region’s telecommunications providers are now in a position where they have to store and access more vital data — ranging from transactional information to customer records — than ever before. By hosting this event in Dubai, EMC is providing major telecom players from around the region the opportunity to learn from common experiences and get the first look into new, sector-specific solutions,” he adds. EMC will highlight how telecommunications companies can operate more effectively and competitively by investing in securing their data at the summit, where speakers will focus on the importance of protecting and managing business-critical data, and, the necessity of establishing remote disaster recovery sites. “Throughout the Middle East and North Africa, telecom providers have been dealing with subscriber levels that have dramatically increased. In line with this growth, the company’s are now generating a huge amount of data – ranging from business intelligence to billing details,” said Amin. With resellers already benefiting from a booming business in network equipment solutions across the region, data storage is becoming intrinsically advantageous when quoting solutions to customers. While the summit should provide a boost for awareness of EMC products, other storage providers may also benefit if the increased awareness for storage solutions leads the telco decision makers to consider other storage solutions, and subsequently offering channel partners an increasingly aware market segment to pitch to.

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