HP ME kicks off 'PC Migration Road show'

HP Middle East expects to kick off its 'PC Migration Roadshow 2004' in the region from 18-25 January with partners Altiris, Microsoft and Intel. HP is trying to encourage IT spenders to sign up for its buy-back and PC lifecycle solutions with this initiative.

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By  Maddy Reddy Published  January 15, 2004

HP Middle East kicked off its '2004 PC Migration Road show' for the Arabian peninsula region with its partners Altiris, Microsoft and Intel, HP is touring the Middle East starting on Sunday 18 January in Abu Dhabi and continuing through to Riyadh, Bahrain and Kuwait on 20, 21 and 25 January, respectively. The PC Migration tour rolled out simultaneously in the Middle East and Europe will showcase Intel’s Client Configuration Strategy Microsoft’s operating systems platform software from Altiris and systems from HP to help IT managers reduce deployment cost and return overall IT return on investment. Delegates will have an opportunity to preview the new portfolio of Lifecycle Management Solutions, HP Buy Back Programme, Inventory management solutions and to access a snapshot of HP TCO programme, which allows customers to identify, manage and control total cost of ownership. “Together with our partners, we are providing enterprise and SMB customers with a hands-on demonstration of how our Inventory management solutions, client solution and HP buy-back programmes can help customers deploy, manage and transition their PC base in a smooth, quick, cost-effective manner,” says Christoph Schell, personal systems group, HP Middle East. In response to the specific demands of the Middle East market and the challenges that customers face in managing their PC assets and inventory, the HP Buy Back Programme was born. HP believes this programme will help customers generate revenue for old equipment and offset the costs of new hardware. HP Middle East would assist customers in managing their end-to-end asset recovery by collecting, transporting, recycling and disposing of old systems. Available services include de-installation services and the provision of credit for obsolete equipment and trade-in for qualifying existing HP and non-HP solutions. “80% of PC ownership costs are outside the box expenses, you need a partner who can help you save money, increase productivity and simplify your IT management. PC Migration is a comprehensive suite of on-site services designed to fulfill the needs of a typical IT project, right through to the efficient environmental disposal of current products,” says Thomas Greve, desktops and workstations category manager, personal systems group, HP Middle East. HP is one the region’s largest IT companies employing about 500 people in the region and operating in the Middle East since 1968.

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