Xerox reports 40% growth in equipment sales

Xerox has reported 40% growth in its equipment sales and 20% growth in the Middle East, India, Europe and Africa (MEIRA) region. The company made the announcement at the annual ‘Xerox MEIRA Distributor Operations Conference’ in Dubai.

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By  Maddy Reddy Published  January 13, 2004

Xerox has reported a 40% growth in its equipment sales and 20% growth in the Middle East, India, Europe and Africa (MEIRA) region. “The growth was the result of continuing demand for colour and cost effective, multifunctional devices. We aim to better our own record in the coming year with state-of-the-art product functionalities,” says Roy Harding, vice president and general manager, Xerox Distributor Operations, Middle East and Africa. He made the announcement at the annual ‘Xerox MEIRA Distributor Operations Conference’ in Dubai. Xerox hosted this annual conference to outline its strategy and direction for financial year 2004. Over 75 delegates attended the conference from 30 countries across the Middle East (including Iraq) and Africa. UAE recorded the highest sales performance and qualified as the largest distributor in Middle East in 2003. The vendor is planning to launch a suite of 15 new products in 2004 for the region. “Once again, in 2003 each of our regions have performed exceptionally well and have made a significant contribution to Xerox’s overall company results. This forum has given us the opportunity to reward and recognize those individual and team contributions,” adds Harding.

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