Toshiba focuses on 'mobile net'

Toshiba will be focusing on mobility at this year's Gitex, as it looks to deliver on its long-standing vision of a wireless world.

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By  Greg Wilson Published  September 29, 2003

Toshiba will be focusing on mobility at this year's Gitex, as it looks to deliver on its long-standing vision of a wireless world.

"We will be focusing on mobility and wireless at Gitex," confirms Ahmed Khalil, regional manager of the company's Middle East computer systems division.

"Toshiba's mission statement it is to create a 'mobile net lifestyle' where everybody can communicate and exchange ideas using different portable form factors, wireless infrastructures and the internet," he explains.

At the core of the company's strategy will be the range of mobile computers that Toshiba is set to unveil at the show. The notebooks will come from the vendor's Satellite Pro, Tecra and PortTgT lines, and each one is designed to make mobile computing a reality for users in the Middle East.

"Toshiba will be introducing a number of products in the professional range at Gitex. We are going to the show with models that will carry the Centrino technology," says Khalil. "One of them is very thin and weighs (around 1.9kg) and one of them, the PortTgT M100, comes with an optical disc drive," he adds.

The vendor will also be addressing the small office/home office (SOHO) market.

"This is where Toshiba sees clearly the demand for Centrino mobile technology coming from and it is positioning products accordingly," says Khalil.

In addition to touting its wireless capabilities, Toshiba is keen to remind users that it also delivers on their entertainment requirements. As such, the vendor will be demonstrating a wide-screen notebook with a built-in TV tuner and multi-drive DVD at this year's Gitex.

"Our customers continue to use their mobile PCs for entertainment functionality and it is our goal to meet that demand by delivering technology - from desktop quality graphics to integrated wireless connectivity and now the ability to bring television to the mobile PC," says Oscar Koenders, Toshiba's vice president worldwide product planning.

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