Education portal in its element

E-learning provider Element K is using Gitex 2003 to tell potential customers about solutions it can provide through tie-ups with Middle East governments and internet service providers (ISPs).

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By  Patrick Phelvin Published  October 19, 2003

E-learning provider Element K is using Gitex 2003 to tell potential customers about solutions it can provide through tie-ups with Middle East governments and internet service providers (ISPs).

Element K, which is already active in Saudi Arabia and the UAE offering online courses in desktop computing, information technology and business and professional development, believes it will capitalise on a dramatic increase in demand for virtual courses in the region, driven by a robust growth in IT penetration and booming economies.

“Businesses in the region have either migrated to online development or are in the process of doing so. In such a scenario there is a paramount need for employees to upgrade their skills.
“E-Learning provides the ideal solution, because classroom learning is no longer convenient to working people,” says Jamil Ezzo, the general manager of Element K Middle East.

“All over the world, e-learning is bringing opportunities for acquiring knowledge without stepping out of the home or office. Element K has been a global pioneer and innovator in e-Learning and we are bringing our leading edge techniques to the whole of the Middle East.”

Element K has a 20-year history in developing solutions for adult learning. In 1996, it launched the first online course. Globally, the company now offers more than 1200 online courses in 15 languages. T5-2

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