Shopper opens its doors for business

H.H. Sheikh Maktoum bin Mohammed bin Rashed Al Maktoum, chairman of Dubai Technology, Electronic Commerce & Media Free Zone Authority inaugurated the exhibition and then went on a tour of the show floor.

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By  Greg Wilson Published  October 19, 2003

Gitex Computer Shopper flung open its doors yesterday to a crowd of expectant bargain hunters. H.H. Sheikh Maktoum bin Mohammed bin Rashed Al Maktoum, chairman of Dubai Technology, Electronic Commerce & Media Free Zone Authority inaugurated the exhibition and then went on a tour of the show floor.

“Computer Shopper this year is designed to provide the ultimate shopping experience for all those planning to buy IT products with bargains on offer from well known manufacturers,” explains Dubai World Trade Centre’s (DWTC) director general, Mubarak bin Fahad.

“The show has grown phenomenally and is 136% larger than last year in terms of floor space and is up by 16% in the number of participating exhibitors,” he adds.

Jumbo Electronics has increased its presence in the show by a massive 30%, to accommodate an enlarged product portfolio. The retailer is selling a range of kit from the likes of HP, IBM, Acer and Sony.

“Everything is discounted until either the end of the show or we sell out,” says Arvind Agrawel, general manager, information technology group, Jumbo Electronics.

“The prices are coming down, and we expect to sell out very quickly. So don’t wait, until the last day of Shopper, because there is a good chance that we will have sold out,” he adds.

Notebook sales will once again dominate in Computer Shopper. Jumbo has rollout a massive range of notebooks, from a variety of vendors. Visitors to the show will able to pick up a Pentium 4 2.6 GHz based Acer TravelMate 252LC machine, with 256 Mbytes of RAM, 30 Gbytes hard drive and Windows XP for just Dhs 4199.

Not to be out done, Emirates Computers across the way is offering a Dell Latitude D500 notebook for the bargain basement price of just Dhs 3999. The machine comes loaded with a 1.3 GHz processor, 256 Mbytes of RAM and a 40 Gbyte hard drive.

“We always work closely with Dell to ensure that we can offer the best buys at Gitex,” says Hani Harik, president of Emirates Computers.

“Notebooks have really gained in popularity in the local market. More people are using them to replace conventional desktops,” he adds.

Agrawel agrees that there has been a definite swing towards notebooks in recent years. “The drop in price is fuelling demand in the local market. But there is also greater emphasis on the mobile lifestyle,” he adds.

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