Pinnacle gives demos at stand

Pinnacle systems is demonstrating some of its latest video editing tools and other consumer products at the Irma Trading stand at Gitex. The vendor has invited one of its product specialists from the UK to conduct the demonstrations during the event.

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By  Vijaya Cherian Published  October 20, 2003

Pinnacle systems is demonstrating some of its latest video editing tools and other consumer products at the Irma Trading stand at Gitex. The vendor has invited one of its product specialists from the UK to conduct the demonstrations during the event.

"Our specialist from the UK is here to show visitors how to maximise the potential of our products," says Ziad Soussou, sales manager Middle East for Pinnacle Systems. "We will be holding regular demonstrations every day during the event. Visitors who want to see the demonstrations can check our schedule, which is available at our stand," he adds.

Soussou was recently appointed sales manager for Pinnacle Systems in the region to head the vendor's new office in Dubai Internet City. "Following the strong development of the Pinnacle business in the Middle East area during the past three years (+300%), the company decided to reinforce its presence with a local office," stated Peter Blanken, managing director for Pinnacle Systems Business & Consumer Division, SEMEA. "We strongly believe this strategic investment will enable our company to better meet the needs of the specific Middle East region markets," he added.

Soussou will be developing the sales volumes and revenues of the Business & Consumer Division of Pinnacle Systems by bringing better support to its Middle East partners, reinforcing Pinnacle's distribution and reseller network, creating better brand awareness in both consumer & business segments and implementing new business and marketing partnerships for his region.

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