ePRO targets increased sales

ePRO will be targeting both its existing markets and new geographies as it looks to increase sales early next year for its wide range of products, including its barebone systems, digital cameras and TFT monitors.

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By  Matthew Southwell Published  November 10, 2003

ePRO will be targeting both its existing markets and new geographies as it looks to increase sales early next year for its wide range of products, including its barebone systems, digital cameras and TFT monitors. Key to this aim is the company's distributors, which it met with recently to discuss plans for 2004.

"During 2004 we will be promoting our products in unexplored markets, such as African, the CIS and Eastern European and we will increase our distribution channel to most of the countries under the jurisdiction of ePRO EMEA's operations," says Bhupendar S Vaddi, General Manager ePRO Middle East.

"We will also increase our market share and support our existing distribution channels to provide better service to dealers and resellers," he adds.

To assist its many dealers and distributors, ePRO is developing more flexible warranty support and ramping up its marketing and promotional strategies for distributors. Concurrently, it will be leveraging the product branding ePRO has already developed within the Middle East.

"As our existing ePRO products already have a good market share, we will push more to increase the sales," confirms Vaddi.

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