Arabic music TV station opts for Pinnacle

Rotana TV has announced plans to implement a fully networked editing, live production, and playout solution from Pinnacle Systems at its facilities in Beirut, Lebanon and Cairo, Egypt. The US $1 million project is due for completion in March 2004.

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By  Vijaya Cherian Published  December 15, 2003

Arabic music TV station Rotana TV has announced plans to implement a fully networked editing, live production, and playout solution at its facilities in Beirut, Lebanon and Cairo, Egypt. The US $1 million solution from Pinnacle Systems will be fully integrated with the network infrastructure that Sony Middle East is deploying, in order to provide the technical backbone for the broadcaster. The installation is due for completion in March 2004.

The completely tapeless, server based solution uses four Pinnacle Systems MediaStream 900si-8 servers, fully integrated with Sony Petasite archive library under Harris Louth automation control. Pinnacle is also installing five Liquid blue broadcast non-linear editing suites, three in Beirut and two in Cairo, and equipping a live production studio in each city, with Pinnacle Systems FXDekoIIs, DekoCasts, and PDS6000i vision mixers.

The solution will be implemented using an open platform solution via the MXF data exchange standard using MPEG-2 50 Mb/s format. The entire infrastructure is designed to communicate seamlessly with Rotana's existing studio facilities in Beirut & Cairo.

"Creating a completely networked workflow environment was absolutely critical to us and the data standard had to be MXF," says Tamer Abdelaal, technical consultant, Rotana TV. "We were also keen to ensure that we created the maximum level of efficiencies both in time and cost as well as providing a future-proofed solution capable of handling any future expansion. In particular, I am convinced that the complete removal of tape from the production process and the seamless editing between the MediaStream servers and Liquid blue editing systems will deliver economies rarely matched in our industry," he adds.

"Rotana is one of our most extensive deployments in the Middle East and our first working in partnership with Sony Middle East. We believe the networked workflow environment we have designed for Rotana will deliver the most efficient broadcast solution available on the market today and create efficiencies in the production supply chain that are impossible to realise without a tapeless environment such as this," adds Richard Scott, VP EMEA, Pinnacle Systems.

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