Spam on the increase

According to Borderware, Sun Microsystems and Tech Access the amount of spam or unsolicited commercial e-mail, received by companies in the Middle East has increased by 100% in the past four months alone. The three vendors have unveiled a new anti-spam campaign in response.

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By  Maddy Reddy Published  December 16, 2003

According to a data released by three regional vendors, the amount of spam or unsolicited commercial e-mail, received by companies in the Middle East has increased by 100% in the past four months. Borderware Technologies, Sun Microsystems and Tech Access have today unveiled a new anti-spam campaign, in response.

"Until now, spam has not been as much of a problem in the Middle East as it has in Europe and the United States, because spammers didn't see the Middle East as a target market. However, in recent months, the level of spam has increased significantly, perhaps fueled by the rising population of people going online in the Middle East," says Dean Bell, regional director, Borderware.

In its study, the campaign revealed that spam in general costs companies in excess of US$1 per person, per day, for each employee with internet/e-mail access, besides wastage of bandwidth, thousands of hours in lost productivity and downtime coupled with viruses.

Besides raising awareness of the business issues associated with unwanted e-mail overload, the campaign aims to help companies with solutions that safeguard e-mail systems with new spam filtering technology at the Tech Access Solution Centre in Dubai which works with Sun as its regional iForce partner.

Spam is the result of companies, largely direct marketing companies flooding the internet with multiple copies of the same e-mail, usually a commercial advertisement, to force their message onto people via their inboxes unlike an opt-in newsletter.

"The situation is only getting worse, as the wider dissemination of e-mail addresses creates a snowball effect, accelerating the spam problem. Part of the impetus behind our shared campaign is to help companies in the region understand how they can safeguard their e-mail systems from unwanted messaging" adds Martyn Molnar, solutions architect, Tech Access.

Borderware, an enterprise gateway security company is providing a solution running on Sun hardware that creates a secure hardware and software bundled 'soft appliance.' This provides gateway security, allowing the solution to be deployed at the network gateway, in conjunction with Sun's iForce Mail Firewall.

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