Al Faris signs partnership deal for Saudi market

Al Faris has signed up Arabian Electronics Solutions (AES) to promote its iExchange CRM application and Optika content management system.

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By  Greg Wilson Published  August 5, 2003

Kuwait-based independent software vendor (ISV), Al Faris Information Technology Company has extended its market reach with the appointment of a partner in Saudi Arabia.

Al Faris has signed up Arabian Electronics Solutions (AES) to promote its iExchange CRM application, Military Integrated Logistic & Supply (MILS) software and Optika enterprise content management system in the Kingdom.

“We are very pleased to have Arab Electronic Solutions to market our e-Business solutions as part of their portfolio,” says Haitham Al Faris, chairman and CEO of Al Faris.

“I am confident that this partnership will enable us to service our strategy and to become closer to our client in the Kingdom of Saudi Arabia.”

AES hopes that the Al Faris software will differentiate the company in the increasingly competitive Saudi IT market.

“We are very excited about working with Al Faris,” comments Ahmed Al-Tuwaijri, general manager of AES. “Al Faris [applications] will position us as a differentiated e-Business solution provider in the Kingdom of Saudi Arabia,” he adds.

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