SAS drives business intelligence market

SAS is driving the business intelligence (BI) software market forward, according to IDC. Furthermore, the analyst house reports that the BI software tools market increased by 1.6% in 2002.

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By  Matthew Southwell Published  July 1, 2003

SAS is driving the business intelligence (BI) software market forward while continuing to dominate in terms of vendor ranking and worldwide revenues, according to IDC. The vendor is boasting sustained growth, while the overall BI software tools market, in terms of worldwide revenue, increased by 1.6% in 2002. Furthermore, the market is forecasted to grow at a compound annual growth rate of 4.1% between 2002 and 2007.

“While continuing to invest heavily in R&D, SAS continues to provide one of the broadest portfolios of BI tools, which the company sells along with its data warehousing tools and analytic applications,” says Dan Vesset, research manager for IDC’s analytics & data warehousing practice. “SAS’ long term leadership of the growing data mining software market positions the company well for the increasing importance of predictive analytics in BI,” he adds.

Within the Middle East, local sources suggest that the BI market is worth approximately US$18 million, with the UAE and Saudi Arabia making up the bulk of this revenue. According to Basel Tutunji, SAS regional manager for the Middle East, the BU market will grow more than 50% this year as the financial, government and telecommunications sectors shown an increased interest in the technology.

“SAS continues to be a regional player in the data mining tools and data warehouse projects [and] our data mining solutions enable us to deliver predictive analytics to a large audience — from the statistician to the non-technical business user — to help them get accurate and timely intelligence to make better, faster business decisions. There’s simply no better way to help organizations gain a competitive edge and get the ROI they need to thrive in this economy,” Tutunji adds.

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