Dubai eGovernment launches e4all initiative

Dubai eGovernment has announced the launch of its e4all initiative with key partners providing tailored packages, offering extended warranties and preferential finance rates for different learning programs.

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By  Paul Barthram Published  June 30, 2003

Dubai eGovernment has announced the launch of its e4all initiative with key partners providing tailored packages, offering extended warranties and preferential finance rates for different learning programs.

Conceived as an integral part of the Dubai eGovernment’s Community Outreach Program, e4all—one of a number of steps to increase IT penetration in the community—consists of value packages developed in association with the prime sponsor Intel and strategic partners like Fujitsu Siemens Computers, Microsoft, Epson Middle East, National Bank of Dubai and three leading training institutes.

“Two years ago, when His Highness Sheikh Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and UAE Defence Minister, launched Dubai eGovernment, his mandate was to transform Dubai into the regional hub of Knowledge Economy and ease the lives of people by providing public services through electronic channels. Today, as we are getting closer to that goal, there is a need for accelerating people’s readiness for eServices, whereby e4all is a step designed to fulfil that need,” said Salem Al-Shair, eServices director, Dubai eGovernment.

“It will provide value-for-money training for government employees, registered businesses and citizens. This involves providing PCs and notebooks at special prices, customised hardware and software, instalment schemes, end-user warranty and several add-ons such as free training and subscriptions to IT magazines,” added Al Shair.

Dirk de Waegenier, vice president of International Sales, for e4all partner Fujitsu Seimens computers, said the partners had identified four levels for which the scheme would be available. These would include products such as desktops and high-end laptops, for which appropriate training would be provided.

“We are trying to create the right environment,” said Waegenier. “Therefore we’ve focused on a number o sales points so people get the right package.”

With effect from July 8, 2003 the e4all packages can be obtained through Jumbo Electronics and Carrefour outlets. Where the packages have been made available, staff should be able to help choose the right package for the family, business or individual that comes with the computer and exclusive training. Finance packages with preferential rates are available on site by signing up on purchase for a credit card with the National Bank of Dubai.

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