Tech Data to distribute FSC products in KSA

Fujitsu Siemens Computers has extended its distribution agreement with Tech Data to include Saudi Arabia owing to its increase in gowth during the first year of its tie-up with the company.

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By  Vijaya George Published  December 3, 2002

Fujitsu Siemens Computers has extended its distribution agreement with Tech Data to include Saudi Arabia owing to its increase in gowth during the first year of its tie-up with the company. “With an 85 per cent growth of our business with Tech Data for this year, we are glad to extend our strategic relationship to include the promising market of Saudi Arabia,” stated Farid Sabbagh, distribution sales manager, FSC.

Last year, Tech Data distributed Fujitsu Siemens products in the UAE, Oman, Bahrain and Qatar markets. The company claims that it has witnessed a phenomenal growth in business after it was made a distribution partner of FSC a year ago. “When we took the FSC brand on board last year, we committed to map the successful partnership that our companies have created in Europe to the Middle East. We have achieved that through a phenomenal growth and will work to achieve the same in Saudi Arabia,” commented Ahmed Al Azzawi, PC business vertical business unit manager at Tech Data.

The two companies also hope to implement educational, training and marketing initiatives in future to add value to their resellers.

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