EMC rolls out partner programme

EMC has rolled its updated channel partner accreditation scheme in Europe, the Middle East and Africa (EMEA).

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By  Guy Mathew Published  November 20, 2002

EMC has rolled its updated channel partner accreditation scheme in Europe, the Middle East and Africa (EMEA). The scheme will also include personal certification for individuals looking to improve their skills with EMC products.

The main aim of the accreditation and certification process is to offer a guide through which customers can select the most appropriate partner for their needs based on his skill level. There will be standard and advanced certifications for individuals, the former being focused on products in the mid-market and the second covering the whole range.

“Through the new EMC Partner Accreditation and Certification Program, EMC customers in the Middle East will receive the same superlative level of technical support when EMC solutions and services are delivered, installed and serviced either directly by EMC or via Accredited and Certified Partners,” commented Qais Gharaibeh, EMC Middle East’s regional partner sales manager.

Accredited partners can expect to gain increased support from EMC after completing the training. The company offers enhanced marketing support and more help in the form of lead generation. In order to reduce time out of the office, full training on EMC’s products can be done in two days on a special fast track programme being introduced to the region.

“The massive data growth that we’re currently witnessing in the Middle East means that skilled storage professionals are in critical demand across the region. With the new EMC accreditation scheme, our clients can better determine the best EMC’s channel partner for a specific implementation based on the partner’s level of accreditation,” Gharaibeh added.

“While non-accredited EMC partners will still have access to our products, this programme encourages EMC’s Middle East channel to focus on the long term benefits of partnering with EMC, including increased market reach and profitability,” Gharaibeh concluded.

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