Discovery tops 100 million subscribers in EMEA region

Third quarter figures released by Discovery Networks Europe (DNE) show a cumulative subscriber base through Europe, the Middle East and Africa in excess of 100 million.

  • E-Mail
By  David Cass Published  October 22, 2002

Third quarter figures released by Discovery Networks Europe (DNE) show a cumulative subscriber base through Europe, the Middle East and Africa in excess of 100 million. This latest figure confirms Discovery’s position as one of the most widely distributed pay-tv stables in the EMEA region.

Robin Paxton, Managing Director of Discovery Networks Europe said: “This is a great achievement that reflects our commitment to local markets and quality programmes, and reinforces the fact that network operators and viewers alike will always respond to strong brands with great production values. I remain convinced of the huge growth potential that the European pay-TV market offers, and these figures prove that Discovery Networks Europe is at the forefront of this expansion”.

The 100 million figure represents cumulative subscribers to all 9 DNE channels, drawn from a base of over 30 million subscriber homes. Since its launch in Europe in 1989, DNE has grown from one core property, Discovery Channel, to expand its business to 9 distinct standalone brands broadcasting into 51 countries and territories in 20 languages. The company recently announced further localisation of its services with the introduction of 5 feeds into the EMEA markets to allow for localised schedules which reflect the regions’ viewing patterns and programme preferences.

Discovery’s European portfolio comprises 9 channels on 12 networks; Discovery Channel, Discovery Home & Leisure, Discovery Health, Discovery Animal Planet, Discovery Civilisation, Discovery Sci-Trek, Discovery Travel & Adventure, Discovery Kids and Discovery Wings, along with the timeshifted channels Discovery Channel +1, Discovery Home and Leisure +1 and Discovery Animal Planet +1.

Read more on this story in the next issue of Arabian Business, out soon.

Add a Comment

Your display name This field is mandatory

Your e-mail address This field is mandatory (Your e-mail address won't be published)

Security code