Samsung launches new LCD series

New TFT-LCD monitors from Samsung will help raise its regional monitor market share to 30% in 2002.

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By  Vijaya George Published  June 25, 2002

With the launch of its new Styeline series of 15-24 inch TFT-LCD monitors in the Middle East, Samsung Electronics’ regional monitor market share is said to be up to 30 per cent this year. Recent industry estimates show that the total market size for monitors (CRT and TFT-LCD) in the Middle East & Africa region in 2002 is an estimated 2.5 million units, up by 20 per cent from the previous year. The Korean giant hopes to get a significant chunk of this market.

“The global TFT LCD monitor market is growing at an unprecedented annual rate of 100 per cent,” stated BW Lee, vice president, Samsung Electronics, Middle East & Africa. “Till recently considered the exclusive domain of the corporate sector, this high-growth market segment is now rapidly expanding into the consumer sector.”

Samsung’s new models target both the business and the home user. The SyncMaster 151P and the 171P—designed by Porsche—are finished in silver and black with the vent grill representative of the sleek lines of a sports car. The 152T and the 172T promise to deliver digital image quality without signal degradation. They feature natural colour software, which tunes up the display to ensure that colours on the monitor are consistent with the original images, from detailed graphics to Web site merchandise.

The 21-inch and 24-inch HDTV-ready flat-panel monitors that comprise the 211MP and 241MP series function as both slim monitors and full-featured televisions with tuner and video monitors. Additionally, they also feature inputs for a DVD player, VCR, camcorder or any other video device, and allow users to create combinations of real video and animation using computer-based tools.

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