Mindware launches new virtual bookstore

Mindware, in partnership with Pearson Education, has launched a new online bookstore, Bookware.

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By  Mark Sutton Published  June 20, 2002

Mindware has launched a new online bookstore for IT titles. The site, called Bookware, is run by the distributor in conjunction with Pearson Education, an international business publisher with over 56,000 IT, business, educational and reference titles.

“Our customers are our primary concern and the Mindware philosophy has grown out of this understanding,” said Lara Christopher, marketing manager of Mindware. “Through Bookware, our emphasis on personalised services, competitive pricing and fast delivery ensures that we are carrying out our aims and objectives effectively.”

The Bookware site, which can be found at www.mindware.co.ae, stocks a wide range of titles from Pearson, including e-commerce, web development, programming languages and vendor certification training packs. The site also offers a 30% discount on all books.

“We decided to be involved in Bookware as it is the perfect platform for online learning and thus, epitomises our organisation’s philosophy with regards to e-learning,” said Janine Croft, alliances and partnerships manager, Pearson Education Middle East.

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