Acer appoints Aptec as UAE distributor

Acer has appointed Aptec as its distributor for the UAE for corporate and consumer business.

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By  Guy Mathew Published  June 4, 2002

Acer has appointed Aptec as its distributor for the UAE for corporate and consumer business. The company also hopes to benefit from Aptec’s experience with small and medium-sized businesses (SMBs) and grow its market share in that sector.

“Acer has been supporting the UAE market with advanced computing technologies for a long time now. Our new partnership with Aptec Gulf will bring more benefits, such as reliability, faster responses and high-level services to our loyal users in the UAE,” said Eric Tien, managing director of Acer Middle East.

He added that he sees the UAE as a key market for Acer and that Aptec’s reputation for bringing value-added services to resellers was one of the main factors in the decision.

Bahaa Salah, regional general manager for Aptec Gulf, Levant and Africa, cited the reliability, user friendliness and performance of Acer products as reasons for the brand’s continued growth in the region. He added that he saw the company’s strategy for corporate and SMB sectors driving further benefits to the market in the UAE and the region at large.

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