Syria looks to step up its Gulf presence

Syria is to field a high-level delegation to Arabian Travel Market 2002, the Middle East’s premier travel and tourism exhibition, which will be held in Dubai, United Arab Emirates in May as the country moves to build its profile throughout the Gulf.

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By  Massoud Derhally Published  April 4, 2002

Syria is to field a high-level delegation to Arabian Travel Market 2002, the Middle East’s premier travel and tourism exhibition, which will be held in Dubai, United Arab Emirates in May as the country moves to build its profile throughout the Gulf.

To be led by the country’s Minister of Tourism, His Excellency Dr. Sa’adallah Agha Al Qala’a, the delegation will include the Deputy Tourism Minister, Mohannad Kalash and three departmental directors.

Syria’s high profile participation at Arabian Travel Market 2002, which will be held at the Airport Expo Dubai from May 7-10, comes as the country looks to further enhance its Inter-Arab tourism traffic.

Last year Syria received 2.2 million tourists from within the Arab world with arrivals from the GCC states showing the biggest increase on 2000 levels. GCC arrivals last year were up 17.4% to stand at 475,418.

“We are looking to improve these figures and the Ministry is considering a long term plan to open dedicated tourism offices throughout the Middle East,” said Sawsan Jouzy, counsellor to the minister on promotions and tourist relations.

“Currently our tourism efforts in the region are co-ordinated with diplomatic missions and Syrian Airlines.

“We are also looking at organising Syrian tourism festivals and events in most Arab countries as well as participating in leading exhibitions, seminars and conferences.”

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