LG rolls out CD-RW in ME

LG Electronics has released a wide variety of products including monitors, plasma screens and mobile phones in the Middle East this year. Joining the list is a 32-speed CD-RW that the Korean giant unveiled in the region today.

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By  Vijaya George Published  March 24, 2002

This year, the Middle East has witnessed a spate of offerings from LG Electronics including monitors, plasma screens and mobile phones. The latest product roll-out from the Korean giant is a 32-speed CD-RW drive with 10-speed CD rewriting and 40-speed CD playback features.

“Demand for this cutting-edge digital optical storage device is currently growing rapidly. The sector’s global market size grew from 25 million units in 2000 to 38 million units, worth US $4 billion, in 2001,” said Michael Kim, IT products manager, LG Electronics, Middle East and Africa (MEA).

The CD-RW incorporates an optimised writing method based on artificial intelligence technology called ‘Fail Free Technology’ which enables it to record data in the speed most reliable in the user environment. LG claims that it is also the first drive in the world with relatively minimal noise, vibration and heat emission coming from continuous data recording and playback.

The product adopts the Zone CLV ( Constant Linear Velocity) method for high-speed writing. This method enables the disc to be divided into zones to ensure reliability of data recording by keeping the writing speed of the inner and outer areas of the CD consistent with each other. “At the same time, the average data processing speed has been enhanced to less than one-tenth of a second,” explained Kim. Additional features include an 8MB buffer memory, Easy CD Creator 5.1 from Roxio, and Drag & Drop facilities for CD production.

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