Silverlining for payment clouds

Software development and integration services firm, Silverline Technologies, is focusing its Gitex initiatives this year on e-business.

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By  Matthew Southwell Published  October 13, 2001

Software development and integration services firm, Silverline Technologies, is focusing its Gitex initiatives this year on e-business as it continues to view the Middle East as an important growth market.

Through a series of presentations and demonstrations, the company’s technical and sales staff intend to introduce its enterprise information portal (EIP) and e-payment portfolio to anyone who wants to listen.

Ashraf Zaki, president of Middle Eastern operations for Silverline Technologies, believes that, currently, e-payment solutions are of prime importance to the region as it looks to make its numerous online and e-commerce initiatives pay.

"This is the prime time to bring an e-payment solution to the Middle East market as many of the region's businesses have tested and launched their web presences but now need to start making money out of them. To do this securely and effectively they need payment gateway technology," he says.

Such a solution, he continues, can be found in Silverline's product portfolio as its e-payment solution includes all the core elements, as well as components such as Internet banking solutions and smart cards services.

For Middle Eastern companies that are yet to reach the e-commerce payment gateway stage, Zaki and his team are pushing Silverline's enterprise information portal solution.

"EIP has the tools, methodology and components to enable businesses to get themselves on the web, whether their focus is on business-to-business e-commerce, business-to-consumer e-commerce or both," says Zaki.

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