General Electric unveils gegulf.com website

GE has launched GEGulf.com in order to provide customers in the Gulf with online access to GE’s vast network of regional partners and distributors.

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By  Matthew Southwell Published  September 28, 2001

GE has launched GEGulf.com in order to provide customers in the Gulf with online access to GE’s vast network of regional partners and distributors, as well as keeping them updated on the company’s latest news, products and services.

“We have designed GEGulf.com to be our regional online headquarters. The easy-to-navigate website is information-packed and equipped with friendly browsing features that serve to direct our customers to the exact information or business they are seeking,” says Joseph Anis, e-business leader, Africa, India and the Middle East, GE International.

One area of focus for the GEGulf.com website is the digitisation initiative, implemented by GE businesses worldwide, to enable the company to fast adapt to the pace of the digital economy. These include best-of-breed e-business applications and tools where one can learn, shop and buy products & services.

“GE has been a leader across the Middle East and the world in driving operations with customers and partners to the online world [and] GEGulf.com adds a new dimension to our growing regional e-business operations in the region and provide easier access to GE on the net,” says Nabil Habayeb, GE region executive and general manager, Africa, India and the Middle East.

A special ‘Contact A GE Rep’ feature enables the end user to find the GE representative closest to his region. Apart from this the website also expects to open up a faster channel of communication with the company on business, career, general interest and other topics.

The GEGulf.com also links to company’s main ge.com website, which enables users to have access to complete information on GE worldwide. Although currently only available in English, plans for an Arabic version are already underway.

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