Microsoft launches Windows XP Promotion

Microsoft has begun its promotional activities for Windows XP in the region. To build expectation ahead of the October 25 launch date, the company has set up a competition website, with copies of Windows XP as prizes.

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By  Mark Sutton Published  September 26, 2001

Microsoft has begun its promotional activities for Windows XP in the region. To build expectation ahead of the October 25 launch date, the company has set up a competition website, with copies of Windows XP as prizes.

Mazen Shehadeh, product marketing manager, Windows XP, at Microsoft Gulf & Eastern Mediterranean (GEM), said that the launch of Windows XP had already generated a high level of interest in the region.

“Because of its significant regional reach, we opted for the Internet as our promotional medium for this campaign. All participants need to do is log on to our website and answer one simple question on Windows XP. Answers can also be found through links on the same site.”

The site, www.microsoft.com/middleeast/windowsxp, will give away three copies of Windows XP home edition, each week, until October 25. The competition is open to all residents of UAE, Bahrain, Qatar, Kuwait, Oman, Lebanon, Jordan, Cyprus and Malta. Entrants simply have to answer a question about Windows XP on the website, with those that answer correctly going into the prize draw.

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