Intel to cut Pentium 4 prices

Intel is to slash prices on existing Pentium 4 processors by up to 50% this month, and introduce a faster 1.7 GHz version

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By  David Ingham Published  April 15, 2001

Intel will soon slash prices on the Pentium 4 processor, according to a report on news.com today.

Prices will fall by as much as 50% on current processors. The launch of a 1.7GHz Pentium 4 processor will also follow later this month.

Intel is seeking to kickstart slow uptake of the processor, the successor to the Pentium III desktop range.

"We're continuing on our plan to bring Pentium 4 system prices into mainstream price points," said Seth Walker, an Intel spokesman. "One way to bring computer buyers into stores...is to lower the bill of materials cost.”

Pentium 4 PCs start at a price of around $1,200 on international markets. Few systems have so far made their way into the Middle East.

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