Ellison tells partners not to write code

Customising existing Oracle applications is not where the money is, says Oracle boss, urging partners to focus on selling existing solutions instead.

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By  Michelle Sturman Published  March 22, 2001

Oracle is hitting resistance from eBusiness Suite consultants, including its own in-house consultants, as it tries to persuade them to abandon custom development in favor of mapping business processes to the Internet.

At Oracle AppsWorld in the US recently, Oracle chairman and CEO Larry Ellison acknowledged that Oracle’s own consulting services employees, as well as outside consultants and partners, are resisting change.

“It’s a huge problem with our own consultants,” Ellison said of resellers who are advising him to continue customising an earlier version of the suite rather than upgrading to 11i.

“It’s a major right turn for the systems integrators and the consulting industry—moving from customisation to rapid implementation of apps. But you should be worried about business processes, not writing code,” Ellison said.

As part of the release of its eBusiness Suite 11i eight months ago, Oracle has been coaching consultants and solution providers to avoid customisation of the Internet applications and instead map existing business processes to the Internet using the Internet applications suite.

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