Cisco Service Provider Forum next month

Cisco is tackling the strategic and technological issues facing service providers and businesses at its third regional Service Provider forum in Dubai from the 9th to the 11th of April.

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By  Zoe Moleshead Published  March 19, 2001

Cisco is tackling strategic issues facing service providers at its third regional Service Provider forum.

The forum, which will be held in Dubai from April 9th to 11th provides an opportunity for decision-makers from telecomms operators, mobile operators and Internet Service Providers (ISPs) to learn about the business and technological issues shaping their industries.

The forum will involve ‘birds of a feather’ sessions, which allow senior operational executives and Cisco engineers to discuss implementation and tactical issues. While ‘design clinics’ will allow top technical managers to work on specific problems. The Service Provider Forum will also host partner pavilions to allow executives to meet with various vendors providing solutions in the service provider space.

According to Cisco, Middle East businesses must start looking to high-speed, low cost telecommunications with advanced value-added services if they want to compete globally.

"Business models that worked well for thirty or forty years for telecomms service providers are now facing increasing challenges to their profitability. Long distance voice calls are no longer the money-spinners they were,” said Ghazi Atallah, service provider regional manager at Cisco Systems Middle East. “The future of telecomms is a converged broadband packet infrastructure for data and voice, with customers being able to choose from a variety of value added services.”

"The Middle East is a mostly still a regulated market - but with deregulation appearing on the radar screen as countries look to WTO membership, telcos will need to implement plans now to deploy next generation converged voice/data networks. Only then can Middle East organisations enjoy the competitive advantages that US and European organisations have in terms of cheap telecommunications costs with business-friendly services," added Atallah

Motorola, micromuse and iBasis are joining Cisco at the forum, and sharing their strategies and plans for the region.

The Middle East Service Provider Forum is strictly limited to service providers. Delegates wishing to register can do so online at, where they can also find complete descriptions of sessions, as well as hotel and visa information.

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