Harvey Nichols mixes style and technology in KSA

Luxury store Harvey Nichols has opened its first branch in Riyadh using sophisticated retail solution from Symbol Technologies.

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By  Zoe Moleshead Published  January 21, 2001

Harvey Nichols, the fashion and luxury goods retailer, has announced the implementation of a state-of-the-art retail system in its new branch in Riyadh, Saudi Arabia. London-based Harvey Nichols, with the help of Arabian Computer Projects (ACP), Symbol Technologies’ Saudi business partner, has installed a retail solution with integrated barcoding. The new retail solution gives the retailer better control of its stocks and more accurate sales tracking on its products.

Through the advanced system that was installed, which uses Symbol’s LS PDT 100 terminals and LS 4005 scanners, the store can now identify products at its electronic point of sales system. This allows sales analysis on products sold, ensuring items are always in stock, and that the results of promotions or advertising campaigns can be picked up instantly.

“Our new systems give us a competitive edge over other retailers in the region. This high-tech retail barcoding system allows Harvey Nichols to provide fantastic customer service. The two most common irritations for customers – missing price tags and lack of available stock – are a thing of the past,” said Bernard McGrehan, vice president and CEO of Harvey Nichols in Riyadh.

The Harvey Nichols store in Riyadh is the retailer’s first store outside of Britain and is opened in partnership with the King Faisal Foundation.

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