Fatila gets set to branch out

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By  Published  October 31, 2006

Regional IT and digital lifestyle product distributor Fatila Technology is preparing to officially launch a projects and corporate solutions division later this month as it attempts to transform itself into a total solutions provider.

The Dubai-based company plans to build on its distribution portfolio by offering turnkey solutions in IT and office automation, security, communications and audiovisual technologies.

Fatila says the division will offer turnkey solutions on a fixed term, project and ad-hoc basis, giving customers an option that best meets their technical and budgetary needs.

“The company’s integrated solutions and technologies will reduce the complexity and lower the cost of ownership for companies throughout the region,” said DPS Kalra, managing director at Fatila.

Details of Fatila’s expansion are set to be made public at Gitex where it will still continue to display its distribution heritage by showcasing a range of retail-focused mobility, entertainment and accessory products.

It currently works with vendors such as Nova, Ednet and Falcon.

The firm is also keen to identify partners in markets such as Saudi, which will help it reduce dependence on the UAE.

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