Emitac powers ahead with MGE

Emitac Distribution has signed an agreement with UPS vendor MGE, a subsidiary of Schneider Electric which last year shelled out US$6 billion to acquire rival APC.

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By  Administrator Published  May 1, 2007

Emitac Distribution has signed an agreement with UPS vendor MGE, a subsidiary of Schneider Electric which last year shelled out US$6 billion to acquire rival APC.

The arrangement, which initially spans Bahrain, Oman, Qatar and the UAE, will involve Emitac carrying the vendor's office protection systems (OPS) lines. OPS consists of MGE's single-phase UPS and surge suppression products following the acquisition of APC.

Amer Khreino, general manager at Emitac Distribution (below), said: "We assessed three or four UPS vendors, but we saw that MGE has a very reasonable range that goes up to 10 kVA, which is more than sufficient for the retail and SMB-entry market. We are not into the three-phase systems as they mainly go to the construction, contracting and enterprise business."

Khreino adds that Emitac, which recently held an HP supplies-focused event for partners in Jordan, is now exploring the possibility of adding more storage and networking brands. A strategic agreement with a cabling vendor is also imminent.

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